The Whitgift Foundation shares how it helps 1000s in the community in moving video.
The Whitgift Foundation has launched a new video as part of its #HelpingCroydon campaign to raise awareness of the charity’s work by showcasing how it helps thousands of people in the Croydon community every day.
As one of Croydon’s longest established charities, the Foundation helps people from all walks of life through its care services for older people, support for the borough’s carers and a £5 million a year bursary scheme available to students at its three leading independent schools.
The video tells the stories of a few people who the charity has helped demonstrating how easily they can be linked together - they could all be waiting at a tram stop and not know how significantly The Whitgift Foundation has helped the person standing next to them.
“We’re here to help. More often than you think” is the line given at the end of the video, letting the people of Croydon know that The Whitgift Foundation, in one way or another, is there to help someone you know, or may not know.
Martin Corney, Chief Executive, The Whitgift Foundation, said: “With thousands of carers in Croydon, older people who are living alone or who are isolated and talented young people who would benefit from a Whitgift Foundation education, we have produced this video to raise awareness and give local people a better understanding of our work.
“We are proud to be part of the Croydon community and to be able help so many people across the generations from one to 100 years old, and from many different social backgrounds and circumstances, which we have been doing for more than 400 years.
“We urge thousands more people to get in touch, visit our website or follow us on social media to find out how we can make a difference to their lives.”